Japanese Culture Apparel
To late nights, shared bites, and that buzz you only get when the sake's flowing and the stories are real. We blend Japanese culture with bold design so you can wear what you love — not just taste it.
Shop by collection

New Items!

YOKOCHO CHRONICLES

Tipsy Creatures Collection

Noren Collection

Sake Slang Collection

Sake Slang

Your Next Obsession
That first sake-themed tee that makes you smile. That hoodie that earns you all the compliments.
You’re celebrating the flavors, the stories, and the late-night magic of Japan.
Delivery Day
Tear it open—your slice of izakaya culture awaits.
Crafted for those who find poetry in yakitori smoke, shared sake, and that crisp first-wear feeling.
Share Your Passion
Wear what you love, share what you know
From food fests to nights out with friends, your shirt does the talking—comfort with a wink, a nod to Japanese nightlife, and a subtle flex for those in the know.